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Nokia Life

As you may know, Nokia Connects let me trial the beautiful Nokia Lumia 800.
Now I am very pleased to announce that I will release soon a great first impression review you might want to read.

In the meanwhile enjoy this short teaser picture and video!

Have an amazing day!

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Hi there!
Today I want to share some Nokia love with you!

A couple of weeks ago I applied for a Nokia Lumia 800 trial period on Nokia Connects, I am more than happy to announce you that Friday my test device has been dispatched. Now I am eagerly waiting to receive it and start my 2 week long trial period!

I’ve already reserved a Nokia Lumia 900 to get it as soon as they will market it in Finland, but I am more than happy to give the “little brother” a go!

Here some pictures of the phone and a couple of videos you might be interested in watching, straight from the various press releases. I will be featuring the trial with day-by-day posting here on ombrenelcielo.

As you might already know from a previous post, Helsinki has been crowned World Design Capital for the year 2012.
I wanted to share with you a post from Nokia Conversations dated back the 5th of January, as I had the chance to attend with Polly one of the first events hosted by Nokia for WDC at Nokia House in Espoo.

We had the chance to go hands on with some of the new products and get to know two designers from the Nokia N9 / Lumia 800 design team. Quite interesting!

Here the article, below some pictures from the event!

We’ve got an extra reason to celebrate the New Year this year at Nokia. That’s because the Finnish capital and surrounding cities have been named the World Design Capital for 2012.
The designation is all about promoting and encouraging the use of design in the development of cities. Cities are given the honour based on their “accomplishments and commitment to design as an effective tool for social, cultural and economic development” according to the awarding body. The appellation is granted by the International Council of Societies of Industrial Design (Icsid). Helsinki is the third city to receive the title, after Turin in Italy (2008) and Seoul in South Korea (2010).

The theme for the Helsinki World Design Capital 2012 is ”Open Helsinki – Embedding Design in Life”. The theme reflects the new role of design: how to incorporate people´s needs in design processes, and the possibilities offered by design for the development of services and systems.

Finnish design is mostly known for the Aalto vase and Marimekko fabrics, but in reality it is much more. The design capital project highlights the capacity of design to improve people’s everyday lives and Nokia is happy to be a part of this goal as one of the WDC Helsinki 2012 partners.

Marko Ahtisaari, Nokia SVP Design, said: “WDC Helsinki 2012 is a natural way for us to talk about our latest design innovations such as the Nokia N9, in which the physical form, materials, user interface and services – such as Nokia Maps – are combined into one seamless whole.”

One of the many activities Nokia will organize during WDC Helsinki 2012 is a design exhibition. The exhibition provides people with a unique chance to learn the stories behind some of the Nokia devices that changed the world. In addition to looking at the past 20 years, the exhibit will also give insights into the future design of mobile products.

There’s also a mobile app, of course, to help Helsinki residents and visitors to find all the events that are happening over the course of the year. It’s already available for the Nokia N9, and it also works with Symbian such as Nokia 701, Nokia 700, Nokia 603, Nokia N8, Nokia E7, Nokia C7, Nokia C6, Nokia E6, Nokia X7, Nokia C6-01, Nokia 500 and Nokia Oro. A version of the app for Nokia Lumia will be available soon. There are also iOS and Android versions of the app.

We’re going to be following the events of WDC Helsinki 2012 and asking how design can improve people’s everyday lives. Let us know your own ideas on this in the comments below.

So here we go again!

update From Nokia Conversations blog

A multi-titled stage for Nokia’s keynote at CES!

Nokia unleashed its new device, the Lumia 900 at CES just a couple of minutes ago.

It’s the third WP device in the portfolio, will use AT&T’s 4G LTE network, and sports a 4.3-inch AMOLED screen that’s direct evolution (in size) of the ones on the Lumia 800 and the N9.

Killer features are a really good Carl Zeiss camera with an F2.2 aperture lens with a 28mm focal length, a front-facing camera looking just great, with a polycarbonate case in black or blue.

Specs aside, this device signals several things: firstly, that Nokia is serious about the US, launching the flagship Lumia device in the US before the rest of the world; secondly, that Nokia has the clout with Windows Phone to allow it to be first to market with an LTE device; thirdly, that AT&T is now seriously into the business of offering LTE phones; last but not least the rumored 200m dollar marketing campaign is rumored to be very very big and confirms the seriousness of this effort.

More to come soon (new press photos and other things)!

Rolling thunders for Nokia in 2012 if these are the premises!

Nokia Lumia 900 on the left, Lumia 800 on the right.

Hi there!
Here we blog again today! I wanted to hare with you some of the behind-the-scenes videos from the Little Amazing Show ad campaign from Nokia. I think these videos are a great example of how to entertain and engage the customers/fans in the creative process behind the different advertisings published in the Nokia youtube channel and on Nokia Brandbook.

Here two screenshots from the clips:

Behind the scenes: Wind Skating

Take one car park in downtown LA. Add five pioneers in wind-assisted recreation. And let them show off their new sport, wind skating.

Behind the scenes: Gangster Ironing

We found Marciano online performing his original “How gangsters iron” clip and invited him from The Bahamas to LA to be in our film. He agreed, but like all good gangsters only if he could bring his mum.

Behind the scenes: Baseball Tricks

Josh Womack is a minor league baseball player we discovered online. We tracked him down to southern California and happily he agreed to recreate his amazing everyday for our film. However many times you watch the trick, you can’t figure how he actually does it.

Behind the scenes: Dirt Art

Most of us grow out of playing with dirt. Not Scott Wade, he is the top-drawer dirt artist. Check out his amazing everyday at dirtycarart.com.

Behind the scenes: Chai Pourer

Ostentatious, acrobatic Chai pouring is an amazing everyday sight on the streets of south-east Asia. Syed Khaidir is one of Malaysia’s leading exponents of the art of pouring a cup of tea in the most difficult way possible. And no he didn’t spill a drop.

Behind the scenes: Vortex

Those little dust devils you see occasionally are a bit of beautiful everyday poetry. To make the one in our film was no mean feat. We had to build a vortex machine – an enormous inverted wind machine that wouldn’t look out of place in a sci-fi film.

Behind the scenes: Bike Trick

We found this guy who does amazing remote parking on a bike. We got him along to the shoot and he nailed it again and again. And again.

Behind the scenes: Eggs and Bacon guy

An ex-American footballer who was once security for New Kids On The Block. He can cook. He can dance. He can serve up the amazing everyday on plate.

Behind the scenes: Sign Spinner

Sign spinning — is it a sport, an art or a science? Whichever — it’s certainly The Amazing Everyday. And unsurprisingly, our guy is one of the best in the world. (Yes there are sign spinning world championships).

I am updating a bit later than usual my Nokia Life section with more stuff from the Little Amazing Show campaign (you might want to check the part 1&2, and 3&4 as well).

These two new episodes are quite captivating!

I can say that this campaign is lifting pretty good response, and Nokia is also rumored to be planning some huge advertising campaign for North America this year as the new products (the next Nokia Lumia phone) will hit the shelves. I wish all the best for Nokia for this upcoming year and I hope they will be able to gain the so long waited an well deserved spot in the US market as well as win back some of the European market share in the smartphone area.

As of now, you can enjoy yourself with these new videos, and come back in a couple of minutes to check some more stuff I am going to upload (some behind the scene stuff).

Episode 5: Paris

Episode 6: India

Here we go again!

Nokia just published the Episode 4 of the Little Amazing Show (you can check the other 1, 2 here) and since I’ve missed the Episode 3 because of some work related engagements deterred me from my blogging routines, I am attaching both the videos here.

Check them out, they are quite interesting and cool, and if you want to know a bit more about the men behind the Nokia Lumia 800 campaign , you may want to digg this Nokia Conversation post.

Episode 3: Madrid

Episode 4: Night

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